Tag Archives: mobile

Why brands should be acting now to engage with customers on Foursquare

If you’re still getting your head around how to tap into apps like Foursquare then here is your wake up call. The introduction of location-based apps, and their staggering growth in usage, has resulted in probably one of the biggest opportunities in marketing and it is still early days. Sadly, the only wake up call […]

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VIDEO: The most tourism dependent region in the world discusses social media at ATME’s Travel Marketing Forecast

Social media and mobile marketing were hot topics at the annual ATME Travel Marketing Forecast that was held this week in New York. Hugh Riley, Secretary General and CEO of the Caribbean Tourism Organization discussed the power of social media and how it will drive marketing plans for the Caribbean brand. Some interesting points to […]

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Mobile + Social = A dream come true for marketers

With new travel-related apps launching every day, and social “check-ins” on location-based apps such as Foursquare becoming more mainstream, how big is the opportunity to engage travelers while they’re on the go? Probably the biggest thing that has ever happened to the industry… Mobile usage is taking off & the mobile world is coming: In […]

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